One of the first reasons to invest in Swiss made watches is their dedication to the finest techniques and commitment to innovation. This comes from a national history of rivalry between ateliers where watches were created in the 1800s, with many different families specialising in watch making during the colder winter months when there was no other form of income.
Instead of the large production facilities that we see today, each family had their own workshop where they created their timepieces, and many famous Swiss watch brands such as JLC watches and Audemars Piguet still bear the names of the founding families of these companies.
With Swiss watches, there is a long history of complete dedication to the craft of watch making that goes back many, many generations, and this spirit of competition and drive to produce the highest quality watches is what makes these timepieces the best that you can find in the world today, even after a couple of hundred years.
In addition to this commitment to innovation, there is also a long history of expertise that has gone into the creation of these watches. In fact, many famous Swiss brands were the first to produce new technologies that transformed the watch making industry upon their release.
Although digital innovations such as the Apple Watch are increasingly common on the market today, the precision mechanics and engineering of Swiss watches is unrivalled in its contributions to the refinement and advancement of technology in the creation of timepieces. From water resistant cases to various sports models, the Swiss brands were the first to develop all these innovations.
Swiss watches have also paved the way forward with style too – many haute horlogerie brands have released numerous models over the past hundred years or so that have revolutionised tastes and fashions. Each brand also has its own distinctive style, such as IWC which features predominantly a very traditionally masculine appearance.
This has helped establish some real timepiece classics, identifiable by anyone with a basic knowledge of luxury watches. This means that there is a design that suits everyone’s taste, whether they prefer more functional designs or are looking or something luxurious with a number of exquisite adornments.
Lastly, luxury watches such as JLC watches or Patek Philippe timepieces are often well worth the investment for the sheer prestige that they bring. Not only are these items often very appealing to look at and are made to the highest quality standards in the world, but they are also instantly recognisable and a subtle but very distinctive status symbol.
Just as someone might enjoy driving a luxury sports car or wearing diamond jewellery, a luxury Swiss watch brings a level of class and distinction to anyone who wears one. These also make excellent investments, and can be handed down as a valuable heirloom from generation to generation.